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contextual adj : relating to or determined by or in context; "contextual information" Source: WordNet. Princeton University
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Intercultural Communication: A Contextual Approach by James W. NeuliepSage Publications, IncIn this fully updated Fifth Edition of Intercultural Communication, author James W. Neuliep provides a clear contextual circular model for examining communication within cultural, micro-cultural, environmental, socio-relational, perceptual contexts, and verbal and nonverbal codes. The text begins with the broadest context; the cultural component of the model and progresses chapter by chapter through each component of the model. The later chapters then apply the model to the development and maintenance of intercultural relationships, the management of intercultural conflict, intercultural management, intercultural adaptation, culture shock, and intercultural competence. Family Stress Management: A Contextual Approach by Pauline G. BossSage Publications, IncIn this Second Edition, the author continues to explore both the larger context surrounding families and stress and the inner context, which includes perceptions and meanings. The author emphasizes the need for a more general contextual model of family stress and crises than other models. The goal is to provide a framework for students and professionals engaged in helping families learn how to manage their stress. Site Analysis: A Contextual Approach to Sustainable Land Planning and Site Design by James A. LaGroWileySite analysis is the key to a well-designed project. In fact, the careful and complete analysis of a site and its surrounding context can lead to better development proposals, smoother design implementation, and, ultimately, higher quality built environments.
Content from this book is available as an online continuing professional education course at http://www.wiley.com/WileyCDA/Section/id-320255.html#sustainable_site. WileyCPE courses are available on demand, 24 hours a day, and are approved by the American Institute of Architects. Middle Childhood Development: A Contextual Approach by Mary Jo ZembarPrentice HallMiddle Childhood Development: A Contextual Approach is a new and integrative resource for practitioners who work with children ages 6 through 12. With a focus on the historical and cultural context of middle childhood and on developmental pathways, this text explores the ways in which middle childhood is considered both a stage of development and a transitional period.
An Emphasis on Application
An Integrated Discussion of Research and Theories
Pneumatology: The Holy Spirit in Ecumenical, International, and Contextual Perspective by Veli-Matti KarkkainenBaker AcademicAbout the Author Veli-Matti Kärkkäinen (D.Theol., University of Helsinki) is associate professor of systematic theology at Fuller Theological Seminary and also holds teaching posts at the University of Helsinki and Iso Kirja College in Finland. He has published seven books and is active as an ecumenical theologian serving on three working groups of the World Council of Churches. Contextual Design: Defining Customer-Centered Systems (Interactive Technologies) by Hugh BeyerMorgan KaufmannThis book introduces a customer-centered approach to business by showing how data gathered from people while they work can drive the definition of a product or process while supporting the needs of teams and their organizations. This is a practical, hands-on guide for anyone trying to design systems that reflect the way customers want to do their work. The authors developed Contextual Design, the method discussed here, through their work with teams struggling to design products and internal systems. In this book, you'll find the underlying principles of the method and how to apply them to different problems, constraints, and organizational situations. There's certainly no shortage of software design methods: most demand total allegiance, and many claim to be the only true way to delivering useful and maintainable software systems in a timely manner. Contextual Design describes another worthwhile software engineering method, one that places the user (or customer) at the forefront of the software design process from beginning to end. This method seems to be a particularly worthwhile addition to the literature. Contextual Design begins with contextual inquiry, where software developers interview users and attempt to understand the way they work. Such "customer empathy" is central to the Contextual Design process and a total understanding of "work" within organizations is the mantra here. The book describes how, later in the process, software developers step back from the user data and do an "affinity," which is an overall analysis of hundreds (or even thousands) of individual facts. Contextual Design then explains the additional steps required to build systems using this method, including building models for flow, sequence, and artifacts, and establishing the cultural and the physical environments for a system. After getting an overview, developers consolidate these initial models, get more user input, and then design user interfaces. This book, written in a clear, informal style without excessive jargon, reads very much like a book on business motivation. Various practitioners of Contextual Design offer short testimonials on the software design method. Sourcebook of Family Theories and Methods: A Contextual Approach SpringerThis unique sociohistorical account of family studies traces the development of various theories or methods within the context of the social values, technological changes, and political events of the twentieth century. Each chapter discusses the origins of a particular theory or method, its core assuptions, its applications, and its link to preceeding and succeeding theories or methods. Doing Contextual Theology by Angie PearsRoutledgeChristian theology, like all forms of knowledge, thinking and practice, arises from and is influenced by the context in which it is done. In Doing Contextual Theology, Angie Pears demonstrates the radically contextual nature of Christian theology by focusing on five forms of liberation theology: Latin American Liberation Theologies; Black Theologies; Feminist Informed Theologies; Sexual Theologies; Body Theologies. Pears analyses how each of these asserts a clear and persistent link to the Christian tradition through The Bible and Christology and discusses the implications of contextual and local theologies for understanding Christianity as a religion. Moreover, she considers whether fears are justified that a radically contextual reading of Christian theologies leads to a relativist understanding of the religion, or whether these theologies share some form of common identity both despite and because of their contextual nature. Doing Contextual Theology offers students a clear and up-to-date survey of the field of contemporary liberation theology and provides them with a sound understanding of how contextual theology works in practice. Contextual Pricing: The Death of List Price and the New Market Reality by Robert DoctersMcGraw-HillA REVOLUTIONARY NEW PERSPECTIVE ON HOW PRICING REALLY WORKS “Contextual Pricing delivers a knock-out punch to complacent and low-return pricing approaches. . . . This book is full of intriguing, fresh insights which will expand your perspective on what is possible in maximizing revenue from your company’s products and services.” “To effectively price, managers must understand market context—the frame of reference for buyers. Context is far more important than the usual measures of price variation. I strongly recommend this readable and useful book to any business leader who suspects his or her company is falling short of achievable revenues.” About the Book: A few leading companies have jettisoned ideas about pricing that other companies believe are indispensible. The result has been superior performance against competitors who persist in a simplistic 1990s belief in “value.” Contextual Pricing describes how buyers are influenced by comparison points and contextual messages more than by actual price levels. Identical products can sell at radically different prices to the same target customer—if context is strategically managed. This fact is how Procter & Gamble, GE, Coca-Cola Company, Amazon, Google, Microsoft, and others make sure they get the best possible price. The use of context is changing the way companies price and sell in the new global economy. This readable and market-tested book describes the contextual pricing perspective, how it is being used in B2B and B2C markets, and how you can make the shift to contextual pricing in your own business. Whether you’re a CEO, P&L manager marketing director, sales manager, or entrepreneur, Contextual Pricing shows you how to:
Through its illuminating case-by-case studies, Contextual Pricing delivers a wide range of pricing techniques and customer insights that you won’t find anywhere else. You’ll learn how to avoid common pitfalls when raising or lowering prices and discover how you can compete in traditional or emerging digital marketplaces—and beat the competition through superior tactics, not through lower margins. When you know the secrets of Contextual Pricing, you can name your price, drive your sales, increase your profits, and own your success. |
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